02/03/2025
Two weeks ago, we were approached with an opportunity to quickly construct an insurance coverage solution for the incredible #FireAidLA Charity Event at The KIA Forum and The Intuit Dome. With little time to spare, we rose to the occasion — because when our community needs us, we make it happen. The energy and urgency behind this initiative were palpable, and we knew our Live Events team had to bring their A-game to ensure every detail was handled seamlessly for Fire Aid.
For me, it was an absolute honor and a true career highlight to play even a small role in such a meaningful moment. Seeing thousands of artists, organizers, fans, and volunteers come together at Fire Aid in passionate support of those affected by the devastating Southern California fires was a powerful reminder of how live events can serve as more than just entertainment. They are a source of connection, resilience, and hope, especially in times of crisis. Times like these only reinforce why we do what we do: to support and protect the live events that bring people together when they need it most.
This was a complete team effort, and I want to personally thank my Reel Media colleagues, especially Nancy Gaucin and our CEO, Marc Idelson, for their immediate support and response in making this happen. Their leadership and tireless commitment to the live event space made all the difference. A huge thank you as well to our entertainment broker partners who entrusted us with this high-profile placement — your confidence in us means everything.
Without strong partnerships and a shared dedication to the industry, pulling off something of this scale in such a short time would not have been possible. What sets Reel Media apart isn’t just our expertise — it’s our passion for the live event industry and the people who make it thrive. Whether it’s working behind the scenes to ensure seamless coverage or standing shoulder to shoulder with our partners to support meaningful causes, we take immense pride in being part of something bigger than ourselves.
If you would like to make a donation and continue to support those affected, please visit fireaidla.org or redcross.org. Every contribution helps, and together, we can make a difference.
Long Live Rock ⚡️🤘🏼⚡️
Casey Berry
President of Live Entertainment at Reel Media, LLC